Hooters will offer free entrées to mothers on Mother’s Day, Monster Beverage gets sued for marketing to youth and children, and a 105-year-old woman credits bacon for her long life. Read the full stories below!
Most people probably wouldn’t think of treating their mom to a Mother’s Day meal at Hooters, but the 30-year-old chain is determined to make that change. Known more for its scantily clad waitresses than its buffalo chicken wings, the chain has struggled to broaden its appeal to female customers. In a desperate move to expand its customer base, Hooters has something special in store for moms — free entrees on Mother’s Day. Mothers who bring a child and purchase a drink will qualify for the free entrée (worth up to $10). Hooters’ chief marketing officer, David Henninger, said “We know you don’t think of Hooters as a typical place to take Mom, but we want to make it more appealing for Mom to come in.” Unsurprisingly, Hooters’ new marketing tactic has a fair share of skeptics; one restaurant industry consultant has called the Mother’s Day promotion “pathetic.” Readers, do you think Hooters will be able to expand its customer base to include mothers?
In other news, Monster Beverage is being sued — again. Last year, 14-year-old Anais Fournier died after allegedly consuming two 24-ounce cans of Monster and going into a cardiac arrhythmia due to caffeine toxicity. Her family sued the company, but Monster’s team of investigators ruled out caffeine as a factor in her death. Recently, San Francisco’s city attorney Dennis Herrera filed a lawsuit against Monster Beverage for marketing its energy drinks to youth and children, putting their health at risk. Just last week, Monster sued Herrera “over his demands that company reduce caffeine levels in its drinks and stop marketing to minors.” Monster stated that the issues are “entrusted to the regulatory authority of the FDA.” Herrera claims that his lawsuit isn’t a reaction to Monster’s lawsuit, citing Monster’s use of young children on its website’s marketing campaign and its sponsorship of youth sports tournaments. In his lawsuit, Herrerra also pointed out Monster’s encouragement of excessive consumption by telling consumers to “chug down” Monster products. The bad publicity has already begun to take a toll on Monster’s shares, with a 7 percent drop.
In case you needed any more justification to love bacon, 105-year-old Pearl Cantrell has credited bacon as being the key to her long life. The 105-year-old grandmother loves bacon so much that she eats it every day, claiming that it helped her survive tough times. Though Cantrell has been fortunate to sustain a long-standing relationship with her favorite processed meat product, most studies show that the frequent consumption of processed meats and fried, salty foods have serious health risks. Scientific studies have showed that processed meats put people at a greater risk of heart disease and pancreatic cancer, and fried, salty foods put consumers at a higher risk of strokes. Despite what researchers say, Cantrell remains steadfast in her belief that bacon has helped her live a long life.
Marisa Miyasaki loves to mix and match different cuisines and believes Korean Tacos are just about the coolest thing ever invented. She is a devout foodhist and has a borderline-crazy obsession with taking pictures of nearly everything she eats. As Menuism's Community Manager, Marisa hopes to share her passion for food with the world- one hungry foodie at a time.